War is Peace
Freedom is Slavery
Ignorance is Strength
These are the slogans of the Party. The Party is the political group in charge of Oceania, it is lead by Big Brother. There are huge posters of Big Brother every where in London and they say "Big Brother is watching you." The thought of a big brother brings images of protection, security, someone to look up to. This Big Brother is not quite the same though. He delivers, as most party ideas seem to, contradictory feelings. At once he is there to comfort and help you and also to observe you and make sure you do not step out of line. The party controls everything their members do. They rule with an iron fist. They have the power to rewrite history and with the help of the thought police they can make anyone disappear.
The party uses huge amounts of propaganda to control the minds of the common people. The posters, the telescreens even other people are constantly hurling propaganda at the characters in nineteen eighty-four. Party members have telescreens in their homes which can never be turned off, only down. There are posters of Big Brother on every corner watching. There is no privacy and propaganda is everywhere.